Li Yan，well-known artist, fashion collector, co-founder of YAN TAN JU ZI,FEARLESS ART, founder of well-known domestic IP brands such as SummerMew,IVEN,SCREW. The first Chinese fashion artist who recorded in contemporary art auctions and top academic art exhibitions, the first cross-border CHINA JIAOLONG EXPEDITION artist and domestic cultural and commercial critics leaders. He published many famous books such as “Chinese cute-create a Mascot IP which can popular around the world”.