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Bi Heng

Chinese avant-garde artist, who initiated the IP creative formula, is committed to combining traditional culture with future technology and popular art. His super-giant works of art have entered the public space, won wide acclaim and are internationally renowned.
Central Academy of Fine Arts’s first consecutive double walk of Ben Shuo. Successively engaged in artistic and commercial cooperation with Disney Group, Paramount Pictures, Swire Real Estate, Hong Kong k11, Poly Group, Wanda Group, COFCO, Weilai Group, Tongcheng Tourism Mercedes-Benz Group and many other first-line brands with local government agencies.